You can debate what you should call it, but in the coming world, it's going to be a user-controlled environment. I watch what I want, when I want.

I think it was huge. Toys had a huge couple of days (as did) software, categories we thought would be strong.

the first monster event on the Web.

They will need to upgrade the search capabilities to be more personal, targeted and better. An area of technology they should work on is context of search. So if you type in the world 'Polish' and you're looking for Polish ancestry, you won't get results for car polish.

Brands will succeed on the Web this holiday season. Companies beginning to get exposure right now will have a major uphill fight to get brand recognition.

This year is very do-or-die. Two years ago, people blamed technology; last year they blamed customer service. We're running out of excuses.