You have a specific, defined audience-at MTV, they assume the audience to the news is 15 to 30 years old and they do a lot of research about the things they're interested in.

At MTV, although the audience is smaller, I found it more interesting to deliver news to a specific group of people, because my story then did not have to try to be all things to all people.

At MTV, it's very nice sometimes to be able to be very specific. Specificity really makes a news story interesting because you can color it in that personality.

If the breaking news event has something to do with young people, specifically with MTV's audience, there was a higher chance that I would actually go cover it with a television camera instead of just write the story myself and read it on the air.

Online, you have things like Slate Magazine, which has a lot of commentary and analysis of stories, so it gives you a fuller picture. I would compare that to a news magazine or the New Republic.

I worked at NBC and MTV for two years, and it was very interesting to see the comparisons of audiences and the way that I would have to present a story to the two different places.