You have to put your blinders on and know that these people have an interest in making money off you. They're good people. They just have to be kept at arm's length - you can't deal with it any other way.

It doesn't matter how many ads we run the first few days.

I anticipate seeing a dip in traditional instant tickets. I don't think it will be a long-term dip.

Ninety percent of our tickets are sold at convenience stores with gas. If you live close to the border, your buying habits will typically be to buy where gasoline is cheap. If you smoke cigarettes, you're probably going to be going to a South Carolina location.

After a while, they're going to drop by the wayside. The marketplace will take care of that.

The bottom line is that this was a contentious issue for a long time.