You need to be invested in what happens. The characters are your conduit to the story. Many modern horror films are fun but not frightening because one has not connected with the characters.

Japanese horror films take the business of being frightening seriously. There is no attempt at postmodernism or humour. They are incredibly melancholy, with a strong emotional core, while remaining absolutely terrifying.

Horror films are the anchovies of the cinema. Either you like them, or you don't.

Everybody's making horror films and, to me, not especially well.

I'm pretty mad at horror films for ruining my childhood.

I don't think you need to spend $40 million to be creepy. The best horror films are the ones that are much less endowed.