Brokers have gotten more savvy and more sophisticated, and found out ways to increase conversion rates.

It has less to do with analytics and more to do with process.

What kinds of effort do I have to put in as a broker? What kinds of effort do agents have to put at it? What's convertible in the first place? That's what brokers are trying to understand.

Because mechanism designers do not generally know which outcomes are optimal in advance, they have to proceed more indirectly than simply prescribing outcomes by fiat; in particular, the mechanisms designed must generate the information needed as they are executed.

My ancestors were fighters, something I have inherited.

Many composers use software to write music - programs like Finale or Sibelius. There are also recording programs. I should say I'm still very old-fashioned, I still use pencil and paper. But almost every composer I know does it the 'new way.'