Even in the days of early YouTube, we always focused on narratives, and we always focused on franchises. We didn't do a lot of vlogging and stuff like that.

YouTube's algorithm doesn't know what's going on in the world.

Flash Video made platform sites like YouTube possible as well, and helped kick-start the online video revolution.

Usually, YouTube channels are named after the person that you see on camera... or in the case of ours, it could have been the show, but we didn't even name the company 'Red vs. Blue.' We named it something else to give people the idea that we were going to be doing more than that.

If somebody's in the community doing cool stuff, we'll hire them.

I feel like we always kept our core philosophy of making content that we would wanna watch, and there's definitely a different scale we are offering that at today.