How it is that within 60 days of a general election issue, groups can no longer tell voters that a Member of Congress votes pro-abortion, against guns, against the environment or whatever else is beyond me.

Polling in a general election is pretty accurate, because turnout is usually high.

The general election is not an organizational exercise - it's a mass media exercise.

It does no good to be a conservative if you can't sell a conservative message in a general election.

I showed empirically that in the general election those crossover voters stayed with the candidate they had crossed over to support in the primary. A lot of Republicans preferred her in 1976 and stayed with her.

That 1983 general election contained the telltale seeds of eventual Scottish Tory self-destruction.