I always loved cars. I don't know why, I can't explain it to you. It has always been with me.

You don't implement change easily in Japan unless you explain very clearly why you need to do this change, how you're going to do this change and what's going to be the outcome of this change. If you offset or you forget to explain one of these three steps you're not going to do it.

People will always challenge you on an idea as long as it has not been concretized by somebody else.

You want to make sure this particular car is going to please the customer and then you're going to be rewarded with something that is going to please the shareholder.

Design is important, it's an important dimension in the car. It's not the only one,

Design is important, it's an important dimension in the car. It's not the only one.