I'm a geeky toy collector, and to have toys of your own characters is unbelievably cool.

I'm a big toy collector. I've been slowing down because my money's been tight, but I collect toys, too.

They could either go to Target or try to find another toy retailer like K-B Toys. You would think Target first, since it is already their partner, but the one problem with that is Target has its own Web site where it sells toys -- and how much will Target want to give up?

He came up to me and said, ?Can you buy me some toys?? We would have bought every toy store for this kid if they were there.

Revising stuff lately, I was shocked to see how often my characters scratched their ankles, felt their feet, and touched their own ears.

The way I see it, the toy industry is no longer just about toys per se. I call it the family entertainment business.