Illegitimis non carborundum.
Lat., Don't let the bastards grind you down.

Illegitimis non carborundum."Lat., "Don't let the bastards grind you down.

Illegitimis non carborundum.Lat., Don't let the bastards grind you down.

Don't let the bastards grind you down.

To compete in a specialist market like marine when you've got a high exchange rate is exceptionally difficult. Companies have got to be very smart and have a particular niche where they excel.

We have found that when companies establish a physical presence, and locate executives and senior people in a market, they tend to be successful. When companies try to manage a market remotely, they tend to be spectacularly unsuccessful.