It's important to balance the initial training between video advocacy and hands-on camera training, and to interweave both aspects so that we never lose sight of the why and the how.

While equipment has become much cheaper and user-friendly in the last decade, the human resources to effectively use video should not be underestimated.

First-time users of video cameras tend to want to use the zoom [or] pan or tilt the camera and change the type of shot in the middle of an interview or while an action is taking place, forgetting to hold the shot long enough for it to be useful in the edit. At Witness, we are in the business of making technical challenges an art.

I see a world on the edge of a blade. Without balance, it will fall.

The balance must be redressed.

We came out flat and were one-dimensional. We've got to get more balance on our offense.