Moving a magazine is like ordering 100,000 gallons of alphabet soup, to go. Last week, in Manhattan, it went.

Searching through the Alphabet Soup

When I was having that alphabet soup, I never thought that it would pay off.

It's gonna be a lot of zeroes in that contract. You gonna think it's alphabet soup or something, all those zeroes in there.

If you're selling a couple of thousand gallons a week, a penny (overcharge) on a gallon of gas becomes real money pretty fast.

It's a huge showcase, but it's also a huge occasion for ordering.