My website, my email magazine, my blog, my books, my corporate seminars, and my public seminars all create the ability for social media to work and all build reputation and ranking.

We use social media as an adjunct to my total media/market outreach.

Social media presents an opportunity for business people to connect and know each other prior to a phone call or email taking place.

The journal is written to everyone and thus to no one.

My readers and my audiences have turned into my followers. They are more than interested in what I have to say in the subjects of sales, loyalty, attitude, networking, business social media, and becoming a trusted advisor.

Social media is key to promoting the editorial posts on my website.