Our alliance has taken a new approach that positions space ads as an internet marketing strategy.

Given that the Internet is a great one-to-one marketing tool for consumers, it's not surprising that -- if non-profits do their jobs well -- people are happy to donate online.

For those new to the search engine marketing space, it would seem logical to conclude that based upon the vast number of marketers participating in pay per click advertising that it would be a more lucrative channel than natural search engine optimization – which is known to involve a lot more work. But, the numbers speak for themselves.

It's important for local businesses to have technology-enabled marketing solutions like this available to them. With the Internet becoming an increasingly popular medium to find products and services, local businesses need to harness that power in order to grow.

With the Internet and the ability to download onto portable devices, what reps are able to do marketing-wise to expose music is completely unlimited by the imagination. You can use anything to turn people on to music.

Describing the Internet as the Network of Networks is like calling the Space Shuttle, a thing that flies.