Say you're an American novelist, published by the largest publishing house in the world. Their goal is to make as much money from you as possible, to have as many people read your book in as many formats as possible. How can you hope to speak intimately to the numbers of people that represent the book sales required?

Joshua Cohen

American Book Formats Goal Hope House How Largest Make Many Money Much Novelist Numbers People Possible Published Publishing Read Represent Required Sales Say Speak World You Your

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