FastSaying

Students learned about crisis management and how to address the media when something goes wrong, as well as how these fictional public relations professionals handled ethical problems. Instead of just talking about ethical standards or spin theory during class, we had real examples of professionals working with different kinds of news media, such as 'Larry King Live' and the 'Today Show.'

Related Quotes

The novels put advanced students in the shoes of a fictional professional.
— Josh Boyd
Students
This was a great way for students to learn, to at least some extent, what it's like to work in the field, and that is valuable for those who may have little internship experience,
— Josh Boyd
StudentsWork
There's clearly an acknowledgment at the management level that there's a pending crisis.
— Eric Hansen
CrisisManagement
I often call it crisis management rather than case management.
— Kathie Hiers
CrisisManagement
It's a big challenge for new management to have to come in and handle the crisis. They now have 28 days to certify all the data. It's not clear they can get everything done that they have to get done.
— Richard Williams
ChallengeCrisisManagement