They had a couple of thousand fans for one of their preseason scrimmages. A lot of (schools) don't get that for the real games.

They're nurturing new fans with bluegrass in the schools. But that's a slow process. We've got to throw some funds their way now.

The season has been amazing so far. I was shocked at first, but when the fans came out on the court - then it hit us that we'd won!

The fact is, yes, our customers are important, ... We do listen to our fans. We do survey our fans. And we do try to connect with them. I'd be the first to tell you that we clearly need to do a better job at that. That starts with me and any contact we have with our fan base.

Everybody gets backstage access when they join the MG Underground. Our fans know what we do onstage, now they can see what we do offstage. It's real, it's raw, and it's delivered straight to your computer and updated every week.

We've always competed against D-I teams in our division. Now we're playing big name East Coast schools and we're getting more recognition. However, the team is not eligible for the playoffs for another two years.