This strategy could be successful in markets that are multi-cultural with assimilated Hispanic populations, such as California, Florida and Texas,

If you look in the 1990s, in every one of the 50 states, non-Anglo Hispanic populations grew faster than Anglo populations. It's a very pervasive pattern.

It means the world to me to represent the Hispanic community.

Mario Vazquez is a multi-talented, young, American-born Hispanic singer with the voice and charisma that we've been trying to find for a long time. His live audition for us was truly special.

If you've come up with a strategy, you should be able to ride out bumpier markets without panicking. The worst thing you should do is buy high and sell low.

Usually, it's Texas and California and Florida. But you look at this roster and you have 'em from everywhere.