We have to be very aggressive in terms of controlling costs,

Trying to control people is like trying to heard cats. It's not a good idea.

Once you've discarded your old, broken tools, and filled your tool box with good tools for living, you still must decide when to use the hammer and when to use the saw.

Telling people how to get better is aggressive; answering them when they ask is kind.

We had a good plan at the end of 2001, ... We executed it. We achieved everything that was in it and then some. But it wasn't good enough. ... So guess what? Now we have to respond again, and we're going to step up to it.

We are working with multiple suppliers and alternatives, ... We recognize that the ramp-up phase is very critical for suppliers and for ourselves to get economies of scale.