We're now at that point where the graphics are good enough to preserve the illusion and make you feel more immersed in the environment,

This system is a monster, ... In this decade, I believe we are going to double our audience.

The chips are in production, the machines aren't. So we've got a little bit of work left to do.

We're going to do something that's really unprecedented in the industry by launching the console in all three major markets for the same holiday. It's never been done before.

Right now, more people enjoy movies, music, television and movies than they do video games.

Having wires strewn across your couch and across the floor is a big deal to a lot of people.