Why do only the Latin script when Nokia has a billion consumers? Typography is the bedrock of communication; it can really connect people.

Why do only the Latin script when Nokia has a billion consumers? Typography is the bedrock of communication; it can really connect people.

Each script has its own calligraphic and cultural history. It is more a question of matching different calligraphic styles to one another, without the features of one script dominating another.

There isn't really a stylistic recipe for fonts to make them particularly suitable to be translated into different scripts.

The argument that a serif font is too fussy doesn't cut it anymore. You want a font where the letter forms are not ambiguous.

If you imagine b, d, p, and q, those are letter forms that all the children always mess up. They are mirror forms of one another. That feature is emphasized in a font like Arial, where the shapes are literally mirror forms.