You have to get kids hooked. By enticing students in language classes, they will want to take it further.

Many students from the social sciences have expressed a desire to learn the language because they know it will be useful in their field of work.

Language is not an abstract construction of the learned, or of dictionary makers, but is something arising out of the work, needs, ties, joys, affections, tastes, of long generations of humanity, and has its bases broad and low, close to the ground

Microsoft is ahead of the market in facilitating rich and simplified integration of XML and other verbose meta-language capabilities into all of its products, ... As such, storage and management of new, verbose data remains at the center of the integrated Windows story guided by DSI.

Microsoft is ahead of the market in facilitating rich and simplified integration of XML and other verbose meta-language capabilities into all of its products. As such, storage and management of new, verbose data remains at the center of the integrated Windows story guided by DSI.

(The students) were all saying the same things. You just don't know what kids will do these days.