Your job is to inspire people from your neighborhood to get out.

The average rap life is two or three albums. You're lucky to get to your second album in rap!

As an artist, you make music. And if you see people who don't know how to market your music, you get involved in it. Otherwise, what you want to accomplish 'gets lost in translation' - no pun intended.

I think in London - and I don't wanna offend anybody in America, but this is a real statement - they still have the right approach to making music. In the U.S., people see it as a way to make money; they see it as a means to get out. It's a hustle, which is great - any way you can provide for your family that's legal is fantastic.

I was an artist, I was executive producer on my first album, so I've always had to manage both. I couldn't get a record deal. It wasn't by choice - I couldn't get a record deal, so I had to figure it out.

I remember the first time I saw the 'Sugarhill Gang' on Soul Train. I was 11 or 12. I was like, 'What's going on? How did those guys get on national TV?' And then, when I was a little older, a rapper from the neighborhood got a record deal. I was shocked.