Gin began to be seen as sort of a passé drink.

There's a sort of movement that says that when classics are bypassed, they can become cool again. That's what's happening to gin. It's part of the whole retro cocktail culture.

I never drink anything stronger than gin before breakfast.

Ah, thank you,' said Ford. He and Arthur took their jynnan tonnyx. Arthur sipped his, and was surprised to discover it tasted very like a whisky and soda.

The super-premiums are tapping into the American drinking consumer's fascination with flavor.

I shrugged the questions away. I’d find out the answers soon enough—body by bloody, bloody body.