It is through the strength of what is genuine that meaningful connections build into relationships.

Harnessing likability is about uncovering what is authentically likable—in you, in the other person, in your connection.

This is the Law of Likability: The real you is the best you.

When we come from an authentic, genuine place in ourselves, our efforts to connect with people work to their fullest. Our relationships develop more easily and last longer, and we feel better about the people

When we come from an authentic, genuine place in ourselves, our efforts to connect with people work to their fullest.

Building relationships is not about transactions—it’s about connections.