This is a very expensive and long-term endeavor.

Management is all about managing in the short term, while developing the plans for the long term.

Great leaders, like Steve Jobs or Jeff Bezos, also focused on the long term.

Lloyd's of London was so expensive (to insure the game coverage), it was cheaper for CBC to put a full crew in a stand-by game, whether we got on (due to inclement weather in the primary game) or not, ... I think that we got on the air for about five innings in three years.

There might be a lot of stations with expensive gas in the tanks, and they might not be terribly inclined to lower the price until later in the week.

The financial crisis is a stark reminder that transparency and disclosure are essential in today's marketplace.