You won't find cigarettes or paper products or baby food at The Fresh Market.

We fill a unique niche. But we aren't a gourmet shop where you go to buy grasshopper legs either.

We are trying to get to that area.

We have more stores in Florida than any other state.

We carry what's unique. And we carry high-quality perishables at reasonable prices.

Sometimes it may make the difference between putting food on the table and paying that fine, and losing your job if you do community service. I don't know how many around this horseshoe understand that, but that's the way I grew up.